BAZ Shipping company

Year:2023

Category: Branding and Design

BAZ

I branded "Baz," a shipping company specializing in fast, reliable sea, ground, and air shipping. The aviation-inspired design highlights speed and efficiency, with a color-coded sticker system for clarity and ease.

brand recognition across all packages. The shipping labels were printed using a thermal stripe label printer, a specialized laser printer that operates with heat. This method eliminates the need for ink, reducing waste and operational costs while maintaining high-quality and durable prints. Additionally, this approach aligns with sustainable practices by minimizing resource consumption, making it both efficient and environmentally friendly.

Multilingual Branding - Arabic, Hebrew, and English:
In this project, it was very important for me to create branding that is:Clear, uniform, and clean - so that everyone can easily understand the message.Highly legible - in each of the three languages, to ensure maximum reach to the target audience.


Iconography

The iconography is printed in black and white, with a distance of 8 mm between icons. The spacing between them varies depending on the icon, ranging from 17 mm to 19 mm.


Icon Categories:

  • Shipping Type: Express / Regular

  • Instructions / Symbols: up side this / Recycled / here open / Date / Barcode

  • Temperature: Heat-resistant / Cold-resistant

  • Shipping Instructions: Edible / Toxic / Biological / Flammable / Fragile / Explosive / Waterproof / Trolley with use / Arrows

Eden Bazan | Product designer

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